LogRhythm & Rally Software select Jurupa to support expansion in EMEA


LogRhythmJurupa are proud to announce that they have been selected as sole suppliers in the EMEA region to both Rally Software and LogRhythm Inc.

Following a lengthy selection process involving a number of recruitment organisations, Jurupa were ultimately chosen as a result of their focus on acting as an extension of their customers brand, evangelising the long term opportunity and offering a highly customised service agreement.

These new client acquisitions mark an important step in the development of the organisation. Founded in 2013, Jurupa is rapidly building a strong reputation in the tech industry as a go-to-provider of talent acquisition and consulting services.

Founding Director Aaron Davies commented “I am delighted to welcome aboard two key clients in the form of Rally and LogRhythm. Their successes are well documented, in the form of a solid IPO for Rally 2 years ago and LogRhythm being recognised by Gartner as the only privately owned SIEM vendor to be confirmed as a leader in their field. We look forward to working closely and collaboratively with both organisations and on turning their ambitious European growth plans into a reality.”

Under these agreements, Jurupa will be effectively managing the entire recruitment process in the EMEA region and therefore would welcome any enquiries from potentially interested candidates.

Rally delivers software and services that drive agility. Organizations worldwide use Rally’s solutions to navigate evolving market demands, improve performance, and accelerate the pace of innovation to deliver value faster. Rally’s enterprise-class SaaS platform transforms the way organizations manage the software development lifecycle by aligning software development with strategic business objectives, facilitating collaboration, and increasing transparency. By applying Agile and Lean approaches, Rally’s consulting and training services help companies innovate, lead, adapt, and deliver.

LogRhythm, a leader in security intelligence and analytics, empowers organizations around the globe to rapidly detect, respond to and neutralize damaging cyber threats. The company’s award-winning platform unifies next-generation SIEM, log management, network and endpoint forensics, and advanced security analytics. In addition to protecting customers from the risks associated with cyber threats, LogRhythm provides innovative compliance automation and assurance, and enhanced IT intelligence.

For more information, please get in touch with Jurupa today for a confidential discussion.

Happy Birthday Jurupa!

Jurupa are today celebrating 2 years in business. A lot has happened in that short space of time and we’d like to take this opportunity to thank all of the customers and clients who have been part of the exciting journey so far – here’s to the next chapter!

To learn more about Jurupa and how we can help you in your EMEA recruitment efforts or equally in your own job search, don’t hesitate to get in touch with us today.

We’ll be delighted to help you 🙂

From the team @ Jurupa

Apttus raises $41m Series B round

Apttus, which helps companies manage their sales cycles, has raised $41 million in a Series B funding round led by Salesforce Ventures. K1 Capital and Iconiq also participated. The company previously raised $37 million in Series A funding in September 2013.  “Adhering to the values we based this company on has resulted in a level of success that goes beyond all of our initial expectations,” said Kirk Krappe, CEO and co-founder of Apttus.  “What’s truly important though, is continuing to exceed the expectations of our customers. As we continue on this path, growing and innovating alongside strategic partners and investors that share our values is the key to our future success.”

India-based FirstCry, a baby care products e-commerce company, has raised $26 million in funding led by Valiant Capital Partners. Existing investors IDG Ventures India, Vertex Venture Holdings and SAIF Partners also participated.

Revinate, which provides a reputation management solution for hoteliers, has secured $15.34 million in Series B funding. The company has now raised a total of $33 million. All previous backers and Tenaya Capital, Northgate Capital and Industry Ventures all participated. “We’re encouraged by the belief investors and customers have in the power of Revinate to transform the hospitality industry,” says Jay Ashton, Co-Founder and CEO of Revinate.

CampusQuad, a communications platform for students, has raised $5 million in Series A funding. ICG Ventures led the round, which the company will use for product development and to increase adoption across campuses in North America. “CampusQuad is defining the college mobile experience for both institutions and students,” said Frances Cairns, Founder & CEO of CampusQuad. “We’re working closely with Student Affairs officers and students nationwide to solve the daunting issue of real-time information access as a means to encourage discovery, exploration and engagement in campus events, activities and services. The investment by ICG Ventures will allow us to significantly expand and deepen the engagement experience for fall 2015 and beyond.”

Article courtesy of RedHerring.com

Looking for a new job but don’t have time to find the perfect role?

Jurupa understand that finding the right job is a job within itself and in particular, when a senior candidate is searching for the perfect next step – constraints on time and a reluctance to be seen searching all combine to create a familiar challenge. Jurupa have the solution: – talk to us today about our bespoke current opportunities reports.

For a small fee, we can spend time hunting out the very best opportunities on the market (hidden and visible) that are relevant and salient to you and your ambitions & skillset – so you don’t have to. Get in touch with us to learn more about this new offering and allow us to navigate the complex web of career opportunities for you today.

Considering hiring an in-house recruiter in Europe? Talk to us first!

When expanding their workforce and operations in Europe, many technology companies will consider the step of hiring an in-house recruiter in order to have a dedicated resource focused on managing the talent acquisition process. At Jurupa, we believe that our tailored RPO packages can provide a viable and highly attractive alternative.

With competitive pricing models, a dedicated account manager 7 days a week and no additional employee cost centre required, consider talking to Jurupa before you lock down your strategy on EMEA talent acquisition.

Rally engage Jurupa for European search campaign

Rally softwareRally Software (NYSE:RALY) have retained Jurupa to assist with their expansion plans in Europe. Providing a fully outsourced service offering, Jurupa are working in close partnership with both the Recruitment team in Boulder, Colorado and the local team in Europe.

We are delighted to welcome Rally as a new customer and look forward to a long and successful relationship.

Jurupa signs channel partnership agreement with US based Athena

Jurupa are excited to announce that they have signed an agreement (effective January 2nd 2015) with US based Sales Consulting organisation Athena, with a view to combining mutual capabilities in helping fast growing technology companies expand into and across the EMEA region.

Utilising Athena’s proven experience in delivering outsourced sales consultancy services, fractional management and tactical guidance, Jurupa will be further enabled in providing a genuine value add for their growing customer base.

The focus of the partnership will be to steer future customers successfully into new markets by effectively providing a transatlantic bridge for clients creating or developing sales operations in Europe. By combining dual capabilities, Jurupa & Athena will offer the best of both worlds:- the ability to “test drive” not only the market, but also the hiring process and the measurable success of your crucial first-in-territory candidate with the minimum amount of risk.

This collaboration will aim to provide high-end quality solutions in today’s growing market. When compared to the traditional methods of setting up overseas sales operations in the EMEA market, Athena/Jurupa’s combined approach offers a much more attractive value proposition: lower cost, lower risk, more control and speed to market using proven methods and trusted connections.

Athena’s CEO for Europe, Jeremy Spratt commented: “we have known about Jurupa and their approach in the market for 6-9 months now and saw a clear opportunity for both parties to bring collective strengths to the table. We are excited about what lies in store for 2015 and believe that this channel agreement will serve to provide a real value add for our target customers.”

Jurupa’s Founding Director, Aaron Davies concurred: “What we are seeing in the European technology market place at this moment in time is a clear return of confidence, not only in terms of investment, but crucially in terms of entrepreneurship. There is a genuine belief out there that 2015 might well turn out to be one of the most positive years in a long while. From the perspective of our customers, adaptability and versatility of offerings seem to be highest on the list – in other words, there is an expectation that as a service provider, you need to be able to cover more bases than ever before. We see this partnership with Athena as providing a real solution to those challenges going forward.”

If you would like to discuss these service offerings in more detail, please get in touch for further information.

Mark Cuban’s 12 Rules for Startups

Anyone who has started a business has his or her own rules and guidelines, so I thought I would add to the memo with my own. My “rules” below aren’t just for those founding the companies, but for those who are considering going to work for them, as well.

1. Don’t start a company unless it’s an obsession and something you love.

2. If you have an exit strategy, it’s not an obsession.

3. Hire people who you think will love working there.

4. Sales Cure All. Know how your company will make money and how you will actually make sales.

5. Know your core competencies and focus on being great at them.Pay up for people in your core competencies. Get the best. Outside the core competencies, hire people that fit your culture but aren’t as expensive to pay.

6. An espresso machine? Are you kidding me? Coffee is for closers. Sodas are free. Lunch is a chance to get out of the office and talk. There are 24 hours in a day, and if people like their jobs, they will find ways to use as much of it as possible to do their jobs.

7. No offices. Open offices keep everyone in tune with what is going on and keep the energy up. If an employee is about privacy, show him or her how to use the lock on the bathroom. There is nothing private in a startup. This is also a good way to keep from hiring executives who cannot operate successfully in a startup. My biggest fear was always hiring someone who wanted to build an empire. If the person demands to fly first class or to bring over a personal secretary, run away. If an exec won’t go on sales calls, run away. They are empire builders and will pollute your company.

8. As far as technology, go with what you know. That is always the most inexpensive way. If you know Apple, use it. If you know Vista, ask yourself why, then use it. It’s a startup so there are just a few employees. Let people use what they know.

9. Keep the organization flat. If you have managers reporting to managers in a startup, you will fail. Once you get beyond startup, if you have managers reporting to managers, you will create politics.

10. Never buy swag. A sure sign of failure for a startup is when someone sends me logo-embroidered polo shirts. If your people are at shows and in public, it’s okay to buy for your own employees, but if you really think people are going to wear your branded polo when they’re out and about, you are mistaken and have no idea how to spend your money.

11. Never hire a PR firm. A public relations firm will call or email people in the publications you already read, on the shows you already watch and at the websites you already surf. Those people publish their emails. Whenever you consume any information related to your field, get the email of the person publishing it and send them a message introducing yourself and the company. Their job is to find new stuff. They will welcome hearing from the founder instead of some PR flack. Once you establish communication with that person, make yourself available to answer their questions about the industry and be a source for them. If you are smart, they will use you.

12. Make the job fun for employees. Keep a pulse on the stress levels and accomplishments of your people and reward them. My first company, MicroSolutions, when we had a record sales month, or someone did something special, I would walk around handing out $100 bills to salespeople. At Broadcast.com and MicroSolutions, we had a company shot. The Kamikaze. We would take people to a bar every now and then and buy one or ten for everyone. At MicroSolutions, more often than not we had vendors cover the tab. Vendors always love a good party.

Article courtesy of www.entrepreneur.com

OTT pay-TV expected to soar to $10bn by 2018

OTT pay-TV revenue is forecast by Infonetics to grow from $5.8 billion in 2014 to just over $10 billion in 2018.

The global pay-TV market totaled $117 billion in the first half of 2014 (1H14), an increase of 3.9% from the first half of 2013 (1H13).

Satellite and telco pay-TV service revenue continues to grow, driven by new subscribers and increased ARPU in North America and Western Europe. However, much of the increased revenue per user is being offset by ever-increasing content costs.

Pay-TV subscribers reached 837 million in 1H14, growing 10% over 2013, with the strongest growth again coming from the telco pay-TV segment.

“Subscription-based over-the-top (OTT) providers like Netflix, Hulu Plus, and Amazon have seen phenomenal growth over the last couple of years. With a combination of wide availability across end devices, user-friendly interfaces, and access to vast content libraries, these providers continue to challenge traditional pay-TV providers and are in the early stages of siphoning off revenue,” noted Jeff Heynen, principal analyst for broadband access and pay TV at Infonetics Research.

“But beyond this approach, OTT providers are now expanding their relationships with traditional pay-TV providers to get their apps and services integrated directly onto consumer set-top boxes (STBs), gaining access to a much larger pool of current pay-TV subscribers.”

Courtesy of Broadband TV News

The Fastest Growing Markets in IT

What are the fastest growing markets within IT?

 In this brief report Aaron Davies, Founding Director of start-up focused Talent Acquisition company Jurupa takes a closer look at 4 of the hottest industries within IT right now.


–          Online video

–          Software Defined Networking

–          eCommerce

–          AdTech


Online Video

Internet traffic has exploded. This is largely thanks to the growth of video streaming services such as Netflix, YouTube, iTunes, & Twitch.

Video files are massive in data terms, and rather than traveling over the open web unaided they often require sophisticated infrastructure to get them from content providers to audiences.

As a result, the ever changing landscape is creating insatiable demand for an innovative stream of start-ups companies that provide real life solutions to a whole range of real world challenges.

Indicative of the perceived long term value in this rapidly expanding market is the fact that many such start-ups are being acquired by major blue chip corporations, such as Comcast Inc. Such major corporations see the proven value in which these smaller and more disruptive companies are offering and view a typical acquisition of such targets as adding vital products or services to their already established portfolios.

The way we are watching television has changed immeasurably leading many industry analysts to suggest that we are entering a new “golden age” of viewer experiences. Viewers across all demographics are being “liberated” from broadcasters’ schedules, meaning that it is no longer necessary to sit down at a specified time to watch your favourite movie or TV programme. Instead, you can stream/download, watch anywhere on multiple devices at your leisure. In short, this is an industry that has been ripe for disruption for many years and with innovative & fresh ideas appearing all the time, this has become a highly attractive marketplace for talented professionals to build careers in.

If any proof were required, here is a selection of statistics to underline just how important this industry is:-

–          By 2017, video will account for 69% of all consumer internet traffic, according to Cisco

–          Video-on-Demand traffic alone will have almost trebled

–          YouTube receives more than one billion unique visitors every month

–          Live viewing is on course to be up 201% YoY compared to the same period in 2013


Software Defined Networking

Although the concept has been around for a while without taking a firm hold, SDN is effectively the future of networking and a way of bringing the cloud to the network. It is expected to drive significant changes in how networks are built and operated.

SDN places more control of network configuration and state in the hands of logically centralised software—putting greater control of network-based innovation & differentiation in the hands of network operators. It leverages global views of network resource and service demand information, promoting operations, automation, and resource optimisation—while liberating and accelerating new service creation.

A survey of 200 IT decision makers found that 40% of businesses are planning to deploy SDN, which promises to make the network more flexible, easier to manage and more secure, within the next five years.

Another 34% said they are planning to adopt Network Functions Virtualisation (NFV) during the same period, with 27% keen to do so before 2018.

However, 37% of decision makers admitted that they did not fully understand the concept of SDN, while 45% said the same about NFV.

So what do these stats tell us? Well, it would appear that whilst the technology has its’ obvious benefits, adoption is not proving as smooth as it should be. Whilst SDN will likely be a major force in the years to come, buying signals would suggest that the market is not entirely ready just yet. Watch this space!



Following the lead of pioneering e-commerce company Amazon, this is a sector which is not only alive and well, but thriving. For evidence of this, you need only consider the recent IPO of AliBaba. At $25 billion, this was the world’s biggest ever IPO – even more staggeringly, for a company which many in the west hadn’t even heard of.

At the other end of the scale, Jurupa have been working with a handful of interesting smaller start-ups such as Flubit, a UK based company that work on behalf of the customer to get them a better deal by negotiating directly with a panel of online merchants. All of which indicates the insatiable appetite for purchasing goods and services online – the same is true of software companies that are far down the track of providing their solutions via a SaaS (software as a service) model. The many benefits equate to lower operating costs, speed of delivery, rapid processing time and an unrivalled choice.

The effects of e-commerce has been seen also in negative terms – for example, the decline of the typical high street with its make-up of shops & stores selling all kinds of wares is often linked directly with the rapid switch to purchasing goods online with much greater ease and convenience. Technology companies who have been able to offer SDKs and APIs to business owners looking for an e-comm channel have proven to offer a vital piece of the jigsaw. One highly compelling aspect of selling via online channels has been the ability to utilise big data and therefore gaining a greater understanding and insight into consumer spending habits, trends and crucially how to spot additional sales opportunities for those consumers.

It’s difficult to predict how this market will evolve over the coming years, but it’s likely to continue enjoying rapid growth and adoption throughout all sectors. This is a $220 billion industry with YoY growth of around 20%. Clearly, e-commerce is here to stay.



The whole concept of advertising and indeed, technology driven advertising has developed tremendously over the last 10 or so years. The game has evolved considerably from a system where vendors allocated a marketing budget in the hope of attracting “customers” to a modern day situation where it is possible to utilise a range of advanced techniques to identify trends, spending habits, consumer behaviours and then turn that collective goldmine of data into monetized returns.

Various companies have come up with extremely innovative concepts which are constantly moving the technology forward.

The digital advertising industry is growing rapidly as consumers spend more time online via mobile and social channels. Media research firm Magna Global expects mobile ad spend to increase at 35 percent year-over-year through 2018.

The overall global advertising market grew 5.3% in 2014, up from 3.9% in 2013 according to the latest ZenithOptomedia Advertising Expenditure Forecasts.

Growth will remain strong over the next two years, staying at 5.3% in 2015 and rising to 5.9% in 2016.

ZenithOptimedia’s new forecasts predict that global adspend will grow 5.3% to reach US$523 billion over the course of this year. Internet advertising is by far the fastest growing medium, which is forecast to expand by 17.1% this year, as improving digital advertising technology makes internet advertising cheaper and more effective.

The growth is being driven by a wider spectrum of companies than just traditional media, including digital specialists, tech companies, and direct advertisers.

The findings demonstrate how new technology is improving most areas of internet advertising. Improved advertising formats – such as the ‘Rising Stars’ identified by the Interactive Advertising Bureau in the US – are making internet display more interactive and attention-grabbing, with consumers more likely to view, remember and interact with them than older formats.

Meanwhile programmatic buying is evolving to allow more sophisticated and efficient targeting of display audiences, and is becoming better at delivering premium, brand building experiences.

From the perspective of a recruitment professional, all 4 of the above growth markets are set to expand significantly during the remainder of 2014 and well into 2015. This will translate into a high demand for specfic skill-sets and highly specialised staff. Globally, our habits are changing; the way we watch television (or to use more modern terminology “consume entertainment”) continues to evolve. The way we make purchases and in particular the buying process is evolving to become faster, more streamlined, more efficient and with clever psychology built in (think consumer data, analytics and recommendations.)

The technology industry moves quickly not only by reputation, but also by necessity. It’s likely that we will see newly defined roles appearing in order to deal with the ever changing face of the industry. For example, in recent years there has been a move toward providing exceptional levels of customer service, hence the creation of Customer Success themed roles.

Amazon’s incredibly slick logistics operation has created a warehouse environment where armies of employees identify, pick out and prepare items ready for immediate dispatch.

Software Defined Networking (SDN) looks set to fundamentally change IT, affecting everything from provisioning processes to workflows, asset management and even careers in IT. People with DevOps skills are likely to be best positioned to handle the new programmable networks.

The services that are being provided by discovery & comparison engine Funderbeam have appeared on the market in timely fashion – VCs will utilise the search engine to identify new investment opportunities, potentially employees will map out target companies that appear within their chosen field of expertise, whilst entrepreneurs can take a view of both existing and trending technology in order to stay head of the game.

All 4 of the markets discussed above carry strong global relevance and will continue to stay at the forefront of technologies to watch over the coming years.

For further information on the services that Jurupa provide, visit www.jurupa.co

Aaron Davies, Founding Director